About Shanna Mallon

Shanna Mallon is a writer for Online Media Signals, a PR firm specializing in relationship building, content creation and content marketing.

Posts by Shanna Mallon:

4 Great Social Share Plugins

in Online PR Services

The only thing better than posting great content online is posting great content online that your audience shares for you. Do you know how to encourage social sharing? Here’s a key—Use a quality plugin. When you’re looking for a way to encourage more social shares of your content, look no further than one of the…

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7 Reasons Your Company Needs To Be on Social Media

in Online PR Services

In today’s business world, social media is more than a trend—It’s a necessity. The companies that are active on social networks reap many rewards, and the companies that ignore social media are missing opportunities. In fact, there’s proof. Take a look at seven of the biggest reasons your company needs to be active on social…

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10 Places to Promote Your Content Online

in Online PR Services

If the only place you post your blog content is on your blog itself, you are missing a world of opportunity. Thanks to the many sharing tools on the Internet, promoting your content to a wide network is easy, quick, and powerful. You simply need to know where to go. Here are 10 places to…

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7 Ways to Get Your Content on Social Media

in Online PR Services

Do you want more blog readers? Have you wished more people saw your content? Ever wondered how to increase page views, traffic, and hits? Welcome to the reason so many bloggers and businesses join social media—Social networks are easily some of the most powerful referral traffic sources around. If you want to get your content…

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How to Hear from Customers

in Online PR Services

Want to know the secret to reaching your audience? Listen to them. There’s no better way to know what your clients are thinking than by hearing from them directly. So how do you solicit their feedback? Are there good ways to encourage communication with your customers? The good news is yes—Here are a variety of…

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Efficient Ways to Blog More Often

in Online PR Services

No matter why you’re blogging—for fun, for work, for marketing, for writing practice—there’s no denying the fact that blogging takes time. From finding topics to sitting down to write them, sharing regular posts is demanding, time-consuming work. So what can you do when you’re pressed for time? Are there ways to churn out new content…

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Five Steps to Optimize Your Pinterest Page

in Online PR Services

You know you ought to be on Pinterest—if not for your own inspiration needs, then for your business marketing—but do you know how? When you pin and build boards, do you know if you’re using Pinterest to its fullest potential? What are the secrets? How can you make your Pinterest page as powerful as possible?…

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How to Write Press Releases Even If You Don’t Have Big News

in Online PR Services

Think press releases are appropriate only when big launches occur? Think again. Powerful for promoting your business, press releases generate buzz, benefit search engine optimization (SEO), are inexpensive, and encourage media attention—but they aren’t useful only for announcing new products and big changes. The truth is, valuable news is probably happening in your company all…

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Tips for Writing Blog Posts Faster

in Online PR Services

Who doesn’t want to write blog posts faster? Whether you write for yourself or for various clients, you know that the faster you write your posts, the more time you have to do other things—even if that means writing more blog posts.  So how do you write faster? Are there secrets to creating blog posts…

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How to Build Your Email List

in Online PR Services

The biggest challenge for email marketers is also the biggest need: building an audience. The whole appeal of email marketing is that it’s a cheap, convenient way to keep in touch with customers and prospects—but before you can use email marketing to your advantage, you have to have customers and prospects. How do you find…

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